CASE STUDY
How detoxi streamlined ISO 27001 certification to enable health insurance partnerships

About detoxi

detoxi is a German digital health startup founded in 2024 with a mission to combat digital stress and online addiction. Their first certified prevention app, launched in 2025, helps users develop healthier digital habits through behavioral science and psychology. Built on a B2B2C model, detoxi partners with public health insurance funds to make their app accessible and reimbursable under Germany’s prevention standards.

Location

Germany, Berlin

Industry

Software

Employees

2-10

The Challenge

Navigating ISO 27001 in a small early-stage team

With only four employees and big ambitions, detoxi faced the complex task of achieving ISO 27001 certification a mandatory requirement to collaborate with German public health insurers. For Boris, co-founder and Chief Product Officer, the certification was a non-negotiable milestone:

“It seemed like a huge challenge at first. The ISO requirements were very generic and abstract, and translating them into concrete steps felt overwhelming.”

Without in-house compliance experts and limited resources, Boris knew they needed structured guidance and practical tools to get certified efficiently and correctly.

The Solution

Structured path to certification with Secfix

Secfix provided detoxi with more than just a checklist, it offered a complete digital platform that guided their team through each step of the ISO 27001 process. From document templates to policy guidance, the platform eliminated guesswork and ensured alignment with ISO standards.

“The Secfix platform structures the process really well. The templates, AI assistant, and integrated chat support made everything much smoother.”

The personal touch was also essential. detoxi worked closely with their dedicated Customer Success Manager, who provided bi-weekly (and at times more frequent) check-ins to keep the project moving forward.

Why Secfix

Speed, simplicity, and expert support

detoxi chose Secfix for its comprehensive support system and user-friendly interface. The combination of real-time assistance, robust templates, and training resources created the ideal environment for a small team to succeed.

“We wanted to move fast to start negotiations with health insurers. With Secfix, it was a very smooth, fast, and supported process.”

Even AI-powered chat on the platform served as a helpful first line of support, seamlessly transitioning to human help when needed.

Results

Certification confidence and new business opportunities

Thanks to Secfix, detoxi was able to pursue ISO 27001 certification confidently and without delays, paving the way for upcoming contracts with public health insurance providers. With this key requirement met, detoxi can now fully activate their B2B2C model and expand their impact on digital well-being. “Now we’re ready to move forward with our insurance partners. Without Secfix, this would have been very difficult.”

“We wanted to move fast to start negotiations with health insurers. With Secfix, it was a very smooth, fast, and supported process.”

Boris Gauss

Co-Founder & CPO @detoxi